With the arrival of Google, and many other search engines, online marketing has become the way of the future. But simply building a website often isn’t enough to get the attention of your prospective customers. It would be equivalent to going out onto a massive lake to fish using only a line and a hook. We have to do or use something to get their attention. And that is where Online Marketing Campaigns come in.
There are many online marketing campaign options today. The majority utilize a search engine, such as Google, and tie into what people are searching for. What we do is target the best potential customers for your website based off of Google’s immense database of search records, and place an ad for your directly where those potential customers will see it. One of the most common methods is the cost-per-click where you don’t pay anything for someone seeing your ad, but only when they click it to go to your website.
Online marketing campaigns can be extremely affordable. Tests to measure success can be implemented better and cheaper than any time in history. We were contacted from a national account for a 5-cent click and got the business. There are thousands of demographic and psycho-graphic categories to target. And the best possible geographic targeting makes online marketing better and highly cost effective. We still need to cross platforms to brand build but online can really show us how well we are doing and bring in customers. Contact us today for a free consultation.